Author: Scott Offord

A 35 Point Checklist for SaaS Startup Pre-Launch Marketing

Launching your SaaS Startup anytime soon? Use this checklist to develop a marketing strategy for your SaaS startup in the lead up to your big launch. The earlier you are considering the marketing of your product, the better.


Scott Offord is the Co-Founder of Preceptist. As an entrepreneur, Scott enjoys identifying and reaching new business markets, growing online communities and partnering with business start-ups. With a strong background in the field of web design and development, Scott currently focuses on directing the search engine optimization, content marketing and paid search consulting services for the Preceptist client base. When he is not obsessing over cryptocurrencies or Google Analytics, Scott also spends as much time as possible with his wife, his daughter and his Great Dane.